The prestigious OBIE Awards, hosted by the Out of Home Advertising Association of America (OAAA), celebrate excellence in out-of-home advertising. To commemorate the association's annual conference and awards show and elevate the video content, the OAAA has collaborated with Incurrent Media in partnership with BDS Marketing.
For years, Incurrent has directed the video experience for the OBIE Awards ceremony, including creating eye-catching animated graphics for various elements throughout the show, such as logo intros, screen overlays displaying information about nominees and winners, short video segments played in between awards, and title cards for transitions between segments.
Our team also interviewed nominees and conference attendees, scripted, directed and edited the interview footage to create the final show sizzle video, which is played on OAAA social and promotional platforms.
Incurrent's animated interstitials and video segments added visual interest to the OBIE Awards ceremony, keeping the audience engaged throughout the event. The interview-based award sizzle reel, produced by Incurrent personalized the award ceremony and made it more memorable for both the winners and the audience, elevating the OAAA's brand image and increasing awareness of the OAAA Conference.